Publisher's Synopsis
Digitize your business operations both internally and externally with a well-structured app design. Customers today turn to mobile when searching for their future vendor. This book is your step-by-step guide through the process of building mobile apps that will meet your company's needs as well as the needs of your staff. See exactly how applying certain basic principles work and make them serve your goals by troubleshooting common mobile app design, usability, and promotion issues.
At the end, you'll future proof your app and weigh the pros and cons of potentially outsourcing mobile development. Mobile App Development for Businesses puts theory into practical use for developing internal and external mobile apps.
What You'll Learn
- Launch and position your app in the market
- Develop apps for internal and external audiences
- Collect and incorporate user feedback
- See why any great business today starts with a solid digital foundation
Who This Book Is For
Entrepreneurs, business owners, directors, and executives wishing to grow their businesses and expand their reach in the market. Previous technological experience is helpful but not required.
