Michael Jordan and the New Global Capitalism

Michael Jordan and the New Global Capitalism

Hardback (08 Sep 1999)

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Publisher's Synopsis

This is the story of Michael Jordan and a company that saw a link between Jordan and a world waiting to buy. The convergence of these forces with the new global media opened the way for the spread of American world cultural domination.

Book information

ISBN: 9780393047479
Publisher: W. W. Norton & Company
Imprint: W.W. Norton and Company
Pub date:
DEWEY: 796.323092
DEWEY edition: 21
Language: English
Number of pages: 191
Weight: 360g
Height: 215mm
Width: 145mm
Spine width: 23mm