Publisher's Synopsis
"This book was written to introduce students to the state-of-the-art knowledge on how media and mediated communication affect people and society. Regarding the content, working through this book will allow students to gain knowledge on media use, develop awareness of diversity of mediated messages, and of media use responses, understand possible negative effects of media; acquire knowledge on theories about mediated communication and on research on mediated communication effects. The course setup was designed with the options of online or "hybrid" (a combination of online and in-person instruction) in mind and was actually taught in hybrid format during our "test runs.""--.
