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Media Management and Economics Research in a Transmedia Environment

Media Management and Economics Research in a Transmedia Environment - Electronic Media Research Series

Paperback (09 Jun 2015)

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Publisher's Synopsis

This landmark work centers on media management and economics within a diverse, international, historical and constantly changing environment. The chapters herein reflect the current state of research and present directions for future study. Developed at the 2012 Research Symposium in conjunction with the annual convention of the Broadcast Education Association, it represents the most current theory and research in the area.

About the Publisher

Routledge

Routledge

Routledge is the world's leading academic publisher in the Humanities and Social Sciences. We publish thousands of books and journals each year, serving scholars, instructors, and professional communities worldwide. Our current publishing programme encompasses groundbreaking textbooks and premier, peer-reviewed research in the Social Sciences, Humanities, and Built Environment. We have partnered with many of the most influential societies and academic bodies to publish their journals and book series. Readers can access tens of thousands of print and e-books from our extensive catalogue of titles. Routledge is a member of Taylor & Francis Group, an informa business.

Book information

ISBN: 9781138925588
Publisher: Taylor & Francis
Imprint: Routledge
Pub date:
DEWEY: 302.23
DEWEY edition: 23
Language: English
Weight: 430g
Height: 229mm
Width: 152mm
Spine width: 16mm

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