Maucher and Malik on Management Maxims of Corporate Management - Best of Maucher's Speeches, Essays and Interviews
Hardback (21 Mar 2014)
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They are maxims of the successful corporate leader: good managers always focus on their companies, never on themselves; good managers view themselves as being servants to, rather than masters of, the whole; and good managers run their businesses with the goal of achieving long-term success, not as if their companies were short-term profit-generating machines. In this collection, Fredmund Malik and Farsam Farschtschian focus on one exemplary manager: Helmut Maucher, the former Nestlé CEO who turned his company into a powerful global enterprise without being distracted by passing fads. The resulting book-a combination of interviews, essays, and other works by Maucher-offers a unique exchange of ideas between three of the world's corporate management pioneers.
Book information
ISBN: | 9783593500256 |
Publisher: | Campus Verlag |
Imprint: | Campus |
Pub date: | 21 Mar 2014 |
DEWEY: | 658.045 |
DEWEY edition: | 23 |
Language: | English |
Number of pages: | 351 |
Weight: | 694g |
Height: | 231mm |
Width: | 162mm |
Spine width: | 26mm |