Fifteenth edition
Hardback (01 Jan 2021)
Not available for sale
Includes delivery to the United States
Out of stock
"The goal of the 15th edition of Marketing is to create an exceptional experience for today's students and instructors of marketing. The development of Marketing was based on a rigorous process of assessment, and the outcome of the process is a text and package of learning tools that are based on engagement, leadership, and innovation in marketing education"--.
| ISBN: | 9781260260366 |
| Publisher: | McGraw-Hill Education |
| Imprint: | McGraw-Hill Education |
| Pub date: | 01 Jan 2021 |
| Edition: | Fifteenth edition |
| DEWEY: | 658.8 |
| DEWEY edition: | 23 |
| Number of pages: | cm |
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Paperback
Published 15 Dec 2022
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Paperback
Published 01 Sep 1989
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