Marketing Management in Practice

Marketing Management in Practice - CIM Study Text.

Paperback (30 Jun 2003)

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Publisher's Synopsis

This study text focuses on marketing management. It is part of a range of CIM study texts which carry the full recommendation of the CIM examiners.

Book information

ISBN: 9780751710984
Publisher: BPP
Imprint: BPP
Pub date:
DEWEY: 658.802
DEWEY edition: 21
Number of pages: 310
Weight: -1g