Marketing Madness

Marketing Madness A Survival Guide for a Consumer Society

Hardback (01 May 1995)

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Publisher's Synopsis

This is an investigation into the effects of marketing and advertising on American society. The book analyzes the effects of marketing and aims to empower the reader by offering suggestions for personal action against those effects.

About the Publisher

Routledge

Routledge is the world's leading academic publisher in the Humanities and Social Sciences. We publish thousands of books and journals each year, serving scholars, instructors, and professional communities worldwide. Our current publishing programme encompasses groundbreaking textbooks and premier, peer-reviewed research in the Social Sciences, Humanities, and Built Environment. We have partnered with many of the most influential societies and academic bodies to publish their journals and book series. Readers can access tens of thousands of print and e-books from our extensive catalogue of titles. Routledge is a member of Taylor & Francis Group, an informa business.

Book information

ISBN: 9780813319803
Publisher: Taylor and Francis
Imprint: Routledge
Pub date:
DEWEY: 658.8
DEWEY edition: 20
Language: English
Number of pages: 260
Weight: 454g
Height: 254mm
Width: 178mm
Spine width: 20mm