Publisher's Synopsis
This study text focuses on the fundamentals of marketing. It is part of a range of CIM study texts which carry the full recommendation of the CIM examiners.
Marketing Fundamentals - CIM Study Text.
2nd Edition
Paperback (30 Jul 2003)
Not available for sale
Includes delivery to the United States
Out of stock
Other formats/editions
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Book information
| ISBN: | 9780751712162 |
| Publisher: | BPP |
| Imprint: | BPP |
| Pub date: | 30 Jul 2003 |
| Edition: | 2nd Edition |
| DEWEY: | 658.8 |
| DEWEY edition: | 21 |
| Number of pages: | 379 |
| Weight: | 992g |
| Height: | 287mm |
| Width: | 208mm |
| Spine width: | 22mm |
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