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Marketing Effectiveness

Marketing Effectiveness Insights from Accounting and Finance : An Annotated Bibliography, 1960-1977 - Bibliography Series

Book (01 Jan 1979)

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Book information

ISBN: 9780877571186
Publisher: American Marketing Association
Imprint: American Marketing Association
Pub date:
DEWEY: 016.6588
Language: English
Number of pages: 102
Weight: -1g

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