Publisher's Synopsis
This text has been written following the specification for the new BTEC HND Modular Programme, Core Module 1 and introduces basic marketing management concepts.
Market Relations
Paperback (01 Mar 1996)
Not available for sale
Includes delivery to the United States
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Book information
| ISBN: | 9780273622031 |
| Publisher: | Pitman |
| Imprint: | Pitman |
| Pub date: | 01 Mar 1996 |
| DEWEY: | 658.8 |
| DEWEY edition: | 20 |
| Language: | English |
| Number of pages: | 241 |
| Weight: | 520g |
| Height: | 246mm |
| Width: | 189mm |
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