Publisher's Synopsis
This volume is a distillation of strategic management thinking, based on interviews with the leading management gurus in Europe and the USA. The focus is on management styles and the strategic direction of the 21st century. The editor, Mike Johnson, has personally interviewed Management Centre Europe's top seminar leaders on the core theme of management in the 21st century. Included amongst these are key figures from European business schools, such as INSEAD, IMD and the London Business School, as well as leading authorities from the USA. The book is divided into sections covering different strategic issues, and "round table" style discussions with groups of three or four management commentators are also featured.;This book is aimed at senior executives, directors, MBA and post experience students, and business academics (mainly Europe/USA).
