Managing in a Global Economy

Managing in a Global Economy Demystifying International Macroeconomics

Second edition

Hardback (27 Mar 2014)

Not available for sale

Includes delivery to the United States

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Publisher's Synopsis

Prepare for success in business with MANAGING IN A GLOBAL ECONOMY: DEMYSTIFYING INTERNATIONAL MACROECONOMICS, the only book written specifically for MBA students! With business applications, concrete business examples, and an approach to macroeconomic theory via markets, Marthinsen shows you how macroeconomics can help you make better business decisions. With this clear, concise, and highly practical book, you'll grasp practical "big picture" concepts, develop an understanding of what causes macroeconomic variables to change, and see how these changes affect the types of issues you'll confront as a manager. Rather than focusing on dry, overly complex macroeconomic models, the author uses theory only as a means to an end for practical understanding, includes a minimum of math, and keep you visually engaged with figures, tables, charts, and illustrative exhibits. MANAGING IN A GLOBAL ECONOMY, 2e, will equip you with a macroeconomic perspective that will help you throughout your business career.

Book information

ISBN: 9781285055428
Publisher: Cengage Learning
Imprint: South-Western
Pub date:
Edition: Second edition
Language: English
Number of pages: xxii, 791
Weight: 1330g
Height: 235mm
Width: 186mm
Spine width: 35mm