Managerial Economics in a Global Economy

Managerial Economics in a Global Economy

Internat2re

Paperback (30 Apr 1993)

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Publisher's Synopsis

This edition introduces a global view into managerial economics to reflect the internationalization of production and distribution in today's world. The book also uses the theory of the firm as a unifying theme to examine the managerial decision-making process. In addition, it shows how actual managerial decisions are made in the real world today: this is done through 66 actual cases and five more extensive integrated case studies.

Book information

ISBN: 9780071128308
Publisher: McGraw-Hill Education (ISE Editions)
Imprint: McGraw-Hill Education (ISE Editions)
Pub date:
Edition: Internat2re
DEWEY: 658.15
Number of pages: 768
Weight: -1g
Height: 230mm