Logo Savvy

Logo Savvy Top Brand-Design Firms Share Their Naming and Identity Strategies

Hardback (01 Mar 2007)

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Publisher's Synopsis

After the business plan, the next step for any new company is choosing a name and designing a logo. 'Logo Savvy' helps readers understand how to define the right approach and achieve an innovative and unique solution for both the name and logo design.

Book information

ISBN: 9781592533046
Publisher: Rockport
Imprint: Rockport
Pub date:
DEWEY: 741.6
DEWEY edition: 22
Number of pages: 191
Weight: 970g
Height: 243mm
Width: 247mm
Spine width: 20mm