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Knowledge Management for Process, Organizational and Marketing Innovation

Knowledge Management for Process, Organizational and Marketing Innovation Tools and Methods

Hardback (30 Sep 2010)

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Publisher's Synopsis

Knowledge Management for Process, Organizational and Marketing Innovation: Tools and Methods outlines different tools and technologies that can be applied depending on the type of innovation an organization desires. It provides concrete advice on the different types of innovation, situations in which innovation may be useful and the role of knowledge and different tools and technologies to support it.

Book information

ISBN: 9781615208296
Publisher: IGI Global
Imprint: IGI Global
Pub date:
DEWEY: 658.4038
DEWEY edition: 22
Language: English
Number of pages: 287
Weight: 988g
Height: 229mm
Width: 152mm
Spine width: 25mm