Publisher's Synopsis
In a world full of job uncertainty and portfolio careers, there is one vital skill that all of us should develop - that of selling ourselves. Based on her experience as psychologist on the Labour Party's election campaign and a decade training people in companies such as BA, BT and M&S, Philippa Davies' audiobook takes an insightful look into the very personal aspects of irresistibility. Including advice on: the world of the constant sale, the psychology of influencing others, influencing skills in specific situations, packaging yourself, and seeing off the competition, "Irresistibility" is told with a frank, accessible style, and it is full of practical advice, useful tips and, above all, humour. This audiobook will help us all to become truly hard to resist.
