Publisher's Synopsis
INTRODUCTION
1.1 Mobile Banking: An Overview
Since the Independence of India banking system till date banking system has gone
through a lot of transformation and changes in providing its services to the customers.
Technology and innovation were given much emphasis in the banking system around
The 1990s.Technology was used as a strategic weapon in providing better quality services at a
faster speed. Mobile and Internet banking helped the customers to do their banking from
diversified areas and provided convenience to customers. Banks are using multi-channel i.e. ATMs, debit cards, credit cards, mobile banking, internet banking, etc. for
delivering their banking services. Due to competitive pressure and the global economic
scenario banking concept is now redefined as a financial supermarket providing a number
of financial services under one umbrella
