Publisher's Synopsis
This book is concerned with the techniques used in measuring opinions and attitudes, with special attention to scaling methods and the statistics involved.
Introduction to Opinion and Attitude Measurement
Hardback (24 Apr 1972)
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Book information
| ISBN: | 9780837141664 |
| Publisher: | ABC-CLIO |
| Imprint: | Praeger |
| Pub date: | 24 Apr 1972 |
| DEWEY: | 301.1542 |
| Language: | English |
| Number of pages: | 437 |
| Weight: | 680g |
| Height: | 230mm |
| Width: | 150mm |
| Spine width: | 25mm |
