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Intersecting Natural Language Processing and Fintech Innovations in Service Marketing

Intersecting Natural Language Processing and Fintech Innovations in Service Marketing

Book (01 Jan 2025)

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Publisher's Synopsis

"This volume delves into the transformative intersection of Natural Language Processing (NLP) generative AI and Financial Technology (FinTech) within the realm of service marketing. It scrutinizes how the amalgamation of advanced NLP techniques with FinTech innovations can revolutionize customer engagement by facilitating highly personalized and intuitive interactions"--. Provided by publisher.

Book information

ISBN: 9798369399446
Publisher: IGI Global Scientific Publishing
Imprint: IGI Global Scientific Publishing
Pub date:
DEWEY: 332.10285
DEWEY edition: 23/eng/20250207
Language: English