International Marketing

International Marketing

7th Edition

Hardback (22 May 2003)

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Includes delivery to the United States

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Publisher's Synopsis

The new edition of International Marketing has been updated to offer upper-level and graduate students a text that reflects both the theory and application of international marketing.

Book information

ISBN: 9780324190465
Publisher: Thomson/South-Western
Imprint: Thomson/South-Western
Pub date:
Edition: 7th Edition
DEWEY: 658.84
DEWEY edition: 22
Language: English
Weight: 1706g
Height: 275mm
Width: 216mm
Spine width: 25mm