Paperback (01 Jan 2001)
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The purpose of this guide is to provide crafts producers and exporters with a practical methodology to assess potential markets. It looks at national and individual enterprise capabilities; selecting an international trade fair which best matches the producer's needs; budgeting, planning and implementing successful participation in a trade fair; and how to take advantage of the many opportunities to obtain market information that arise during such events.
| ISBN: | 9780850926644 |
| Publisher: | Commonwealth Secretariat/ITC/UNESCO |
| Imprint: | Commonwealth Secretariat/ITC/UNESCO |
| Pub date: | 01 Jan 2001 |
| DEWEY: | 381.457455 |
| DEWEY edition: | 21 |
| Number of pages: | 128 |
| Weight: | 349g |
| Height: | 300mm |
| Width: | 210mm |
| Spine width: | 9mm |
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