4th edition
Paperback (21 Sep 2006)
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Includes delivery to the United States
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Challenging some of the assumptions behind globalization, this book focuses on both the dominant economies - the EU, the US and Japan- as well as emerging markets, such as Brazil, India and China. It also integrates analysis of the competitive environment and the internal resources of the firm to provide a strategic view of international business.
| ISBN: | 9781405847216 |
| Publisher: | Pearson Education |
| Imprint: | Financial Times/Prentice Hall |
| Pub date: | 21 Sep 2006 |
| Edition: | 4th edition |
| Weight: | 1360g |
| Height: | 260mm |
| Width: | 190mm |
| Spine width: | 31mm |
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