Intercultural Business Communication

Intercultural Business Communication - Pearson Custom Library

Sixth edition

Paperback (01 Nov 2013)

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Publisher's Synopsis

For courses in Intercultural Business Communication.

With the globalisation of the world economy, it is imperative for current and future managers to be sensitive to the differences they will encounter in intercultural communication. To help make students aware of these differences, Intercultural Business Communication contains practical guidelines and information on how to conduct negotiations across countries, write business letters in different societies, and includes the general "dos" and "don'ts" in international business.

Book information

ISBN: 9781292039664
Publisher: Pearson Education
Imprint: Pearson
Pub date:
Edition: Sixth edition
DEWEY: 395.52
DEWEY edition: 23
Language: English
Number of pages: 304
Weight: 674g
Height: 279mm
Width: 219mm
Spine width: 18mm