1st Edition 2015
Paperback (01 Jan 2015)
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This book explores how the entire toolbox of intellectual property (IP) protection and management are successfully combined and how firms generate value from IP. It provides a framework of archetypes which firms will be able to self-identify with and which will allow companies to focus on the IP and IP Management issues most relevant to them.
| ISBN: | 9781349500536 |
| Publisher: | Palgrave Macmillan UK |
| Imprint: | Palgrave Macmillan |
| Pub date: | 01 Jan 2015 |
| Edition: | 1st Edition 2015 |
| Language: | English |
| Number of pages: | 195 |
| Weight: | 298g |
| Height: | 218mm |
| Width: | 143mm |
| Spine width: | 18mm |
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