Publisher's Synopsis
The design process can be quite complex. Often the problem cannot be stated in a precise form for complete analysis and there are uncertainties in the design data. The solution to the problem need not exist. On many occasions, the formulation of the problem must be developed as part of the design process. Therefore, it is neither desirable nor useful to optimize an inexact problem to the end in a batch environment. To become, professional degree level, Successful candidates must have expertise in one or more of the following areas: integrated design programs; creative direction; branding; content development; typography; traditional...
