Institutional Advancement

Institutional Advancement - Philanthropy and Education

2014

Hardback (04 Dec 2014)

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Publisher's Synopsis

Institutional Advancement comprehensively reviews and evaluates the published empirical research on advancement in higher education of the last 23 years, covering fundraising, alumni relations, public relations, marketing, and the role of institutional leadership in all of these.

Book information

ISBN: 9781137379306
Publisher: Palgrave Macmillan US
Imprint: Palgrave Macmillan
Pub date:
Edition: 2014
DEWEY: 379.13
DEWEY edition: 23
Language: English
Number of pages: 263
Weight: 460g
Height: 144mm
Width: 217mm
Spine width: 19mm