Innovate Like Edison The Five-Step System for Breakthrough Business Success

Michael Gelb, Sarah Miller Caldicott

Paperback (28 Oct 2008)

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Publisher's Synopsis

Read Sarah Miller Caldicott's posts on the Penguin Blog.

Michael J. Gelb, author of the international bestseller How to Think Like Leonardo da Vinci, and Sarah Miller Caldicott, a descendant of Thomas Edison, introduce a revolutionary new system for successful innovation.

Bestselling author Michael J. Gelb and Sarah Miller Caldicott introduce a carefully researched, easy-to-apply system of the five success secrets inspired by the creative methods of Thomas Alva Edison. The greatest innovator in American history, Edison set the stage for America's global leadership in innovation by his focus on practical accomplishment. Now Gelb and Caldicott apply the best practices of this American genius to contemporary business situations to help today's leaders harness their own innovative potential. Innovate Like Edison is a blueprint for success that will enable executives and entrepreneurs to revitalize their own ingenuity and thrive in today's culture of innovation.

About the Publisher

Plume

Plume was founded in 1970 as the trade paperback imprint of New American Library. In its early history, Plume focused primarily on nonfiction titles, publishing approximately 35 titles per year. In the early 1980s, as trade paperbacks were rapidly becoming the format of choice among a large segment of book buyers, Plume began expanding its reach, and became recognized as one of the pre-eminent trade paperback imprints. The 1980?s saw Plume make its mark with a number of major bestsellers, including Toni Morrison?s Tar Baby, Erica Jong?s Fanny, Russell Baker?s Growing Up, and Gloria Steinem?s Outrageous Acts and Everyday Rebellions, among others. Now, in 2014, Plume is publishing 85 to 100 titles a year, and its backlist currently encompasses approximately 700 titles.

Book information

ISBN:	9780452289826
Publisher:	Penguin Publishing Group
Imprint:	Plume
Pub date:	28 Oct 2008
DEWEY:	650.1
DEWEY edition:	22
Language:	English
Number of pages:	320
Weight:	483g
Height:	235mm
Width:	191mm
Spine width:	18mm