Publisher's Synopsis
Next to making a presentation, organizing a conference is probably the task most likely to induce panic in even the most competent of managers.;Using a blend of questions, checklists and illustrative documents, this book guides organizers through the minefield. It offers help and advice in planning, promoting and staging a successful event - and evaluating it afterwards so that the next one will be even better.;From this book, the organizer will learn how to: set appropriate objectives; establish a sensible budget - and adhere to it; draft an appealing programme; plan a realistic schedule; choose a suitable venue; publicize the event; speak well in public; use equipment to best advantage; stage rehearsals; manage the event itself; follow through and much more besides.;The 14 chapters cover in detail every aspect of conference organizing, and are supported by a reference section giving details of useful tools and contacts. At the end is a comprehensive checklist indexed to the text, providing both a complete summary and a way of looking back at any particular item.
