Publisher's Synopsis
* Winner of a National Indie Excellence Award for best Writing/Publishing book * Sell More Books with Reviews, Testimonials and Endorsements Book reviews are powerful tools for getting your book noticed and influencing potential customers to buy. In the ultimate guide to profiting from book reviews, you'll find everything you need to confidently pursue reviews, endorsements, and testimonials. Here's what you will learn: > Why reviews, endorsements and testimonials are critical to book selling success > How the review process works and where to get book reviews > How books are selected (or rejected) for review > How to save time and money and increase your success rate by developing a solid review strategy. > The pros and cons of sending queries vs. sending books to potential reviewers > How bad reviews affect books sales (the answer may surprise you) > What to do if you get a negative review > 6 things you should never do when seeking book reviews > How to deal with the bias against self-published books > How to encourage loyal followers to review your book prior to publication > The best ways to get book reviews and testimonials from customers > Strategies for attracting 5-star reviews on Amazon > How to harness the power of virtual reader communities like Goodreads > How to get bloggers buzzing about your nonfiction book > The secrets to working successfully with book bloggers to get book reviews > How to find the best blogs to contact about book reviews > How to plan a successful virtual book tour > Strategies for increasing your odds of a review in a major book journal > Where to find literary magazines and newspapers > Tips for researching and working with the media > The best ways to use book reviews to reach and influence book buyers. > And more In How to Get Your Book Reviewed, you'll also get: > 14 case studies with real life examples of how reviews work > A sample book announcement press release written by an award-winning publicist > Dozens of hyperlinks to valuable resources > Words of wisdom from two dozen top book marketing experts and authors > Links to major book journals > No fluff - just well-organized, practical advice and resources.:: About Dana Lynn Smith, The Savvy Book Marketer Dana Lynn Smith writes a series of how-to guides designed to teach authors and indie publishers how to sell more books. She has a degree in marketing and 13 years of experience working for a business book publisher prior to starting her consulting business. Learn more at TheSavvyBookMarketer.com:: Praise for How to Get Your Book Reviewed "If you read this book and then take action, expect to see results!" -Shelley Hitz, Self-Publishing-Coach.com "The definitive guide for any writer who wants to get their book noticed. Highly recommended!" -Fiona Ingram, author of The Secret of the Sacred Scarab "The premier "go-to" manual for authors seeking book reviews." - Yvonne Perry, Writers in the Sky Creative Writing Services "This is a brilliant book and I certainly recommend it." - Michael Smith, novelist "The most complete guide for getting reviews around. A must for an author's e-cabinet of book promotion essentials!" - Carolyn Howard-Johnson, author of the HowToDoItFrugally series of books for writers "I feel confident that I can now approach bloggers, online book groups, selected media contacts and Amazon reviewers." - Mal Duane, author of Alpha Chick, Five Steps for Moving from Pain to Power "I recommend How to Get Your Book Reviewed for all authors." - Patricia Fry, author of Promote Your Book
