Publisher's Synopsis
For every successful mobile app that makes it big, there are hundreds that fail to leave a mark and quietly disappear into oblivion. Successful apps are drawing millions in funding but what about the millions of apps that didn't make it through to the finish line?
Building an app requires a significant investment of resources in terms of both time and money. Following a strategic roadmap; that starts at the conceptualization of the app idea and culminates with marketing and launch of the product is critical for the development of a robust mobile application that provides a stellar user experience.
Let's see the overview of the chapters of the book:
PART ONE: THE APP SUCCESS MINDSET
CHAPTER #1: THE MILLION DOLLAR APP CLUB
CHAPTER #2: CREATING A WINNING APP MINDSET
CHAPTER #3: BE A DISRUPTER
PART TWO:7 PILLARS OF A MULTI-MILLION DOLLAR APP
CHAPTER #4: PILLAR 1: GRAND VISION
CHAPTER #5: PILLAR 2: INNOVATION
CHAPTER #6: PILLAR 3: GROWTH MARKETING
CHAPTER #7: PILLAR 4: TEAM
CHAPTER #8: PILLAR 5: VIRALITY, RETENTION, APP ADDICTION
CHAPTER #9: PILLAR 6: MONEY MASTERY
CHAPTER #10: PILLAR 7: MEASURING SUCCESS
