Publisher's Synopsis
Smooth internal communications doesn't just happen; it's an "inside job" that respects the individual and realises that we humans are creatures of habit. How to Pet a Porcupine is a light-hearted yet "pointed" look at a subject that affects any company's performance and its people's attitudes. Effective internal communications is especially critical in today's fractured world of self-interest that increasingly uses impersonal modes of communication, such as email. Read this book and get the point!
