Graphic Design for Art, Fashion, Film, Architecture, Photography, Product Design & Everything in Between

Graphic Design for Art, Fashion, Film, Architecture, Photography, Product Design & Everything in Between

Paperback (05 Feb 2018) | English

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Synopsis

This guide explores ways in which graphic designers can successfully collaborate with other creative professionals and sectors, whether it be a more sophisticated logo for a product, a better-designed lookbook for a fashion brand, or a more intuitive wayfinding system for a museum. The book features exceptionally conceived design solutions across a variety of industries-from architecture and product design to art, fashion, and film. Through dynamic spreads, readers will discover the Berlin-based studio Hort's transformative campaign for Nike; Base's responsive, flexible logo for Munich's Haus der Kunst museum; how design agency Bond worked with ArtRabbit, a website and app that catalogs contemporary art exhibitions, on a clever identity rollout; and how John Haslam, managing director of bespoke paper company G.F Smith, feels about the process of working with designers. Each example illustrates the significance of the graphic designer's role in making a campaign marketable and successful. Insights from clients and the designers themselves reveal the inner workings of the design process. An indispensable reference for the graphic design industry, this visually arresting and informative volume shows how excellence can be achieved when creative minds work together.

About the Publisher

Prestel

Prestel

Prestel is one of the world's leading illustrated book publishers with a stunning list of beautifully crafted books on all aspects of art, architecture, photography and design. From the latest pop culture and fashion to major exhibition catalogues, Prestel ensures that quality reigns throughout everything they publish. Prestel is the publisher for art lovers, designers and those with an eye for beauty - young and old alike, Prestel appeals to all those with a passion for visual culture.

Book information

ISBN: 9783791383507
Publisher: Prestel
Imprint: Prestel
Pub date:
DEWEY: 741.60922
DEWEY edition: 23
Language: English
Number of pages: 240
Weight: 858g
Height: 198mm
Width: 242mm
Spine width: 25mm