7th Edition
Hardback (18 Sep 2001)
Not available for sale
Out of stock
For courses in International Marketing and Global Marketing.
This is the leading MBA text in international marketing-with comprehensive cases.
| ISBN: | 9780130332714 |
| Publisher: | Pearson Education |
| Imprint: | Pearson |
| Pub date: | 18 Sep 2001 |
| Edition: | 7th Edition |
| DEWEY: | 658.848 |
| DEWEY edition: | 21 |
| Number of pages: | 617 |
| Weight: | 1306g |
| Height: | 259mm |
| Width: | 207mm |
| Spine width: | 28mm |
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