2nd Aufl 2004th edition
Hardback (29 Apr 2004) | German
Includes delivery to the United States
10+ copies available online - Usually dispatched within 7 days
In mehr als 4.200 Stichwörtern bietet Ihnen das Gabler Lexikon Marketing einen breiten Überblick über den State-of-the-Art des gesamten Marketing. Dabei orientiert sich die Zusammenstellung der Informationen an einer direkten Anwendung in der Praxis. So können Sie leicht vorhandenes Wissen auffrischen und neues Wissen erschließen.
| ISBN: | 9783409299718 |
| Publisher: | Gabler Verlag |
| Imprint: | Gabler Verlag |
| Pub date: | 29 Apr 2004 |
| Edition: | 2nd Aufl 2004th edition |
| Language: | German |
| Number of pages: | 924 |
| Weight: | 1497g |
| Height: | 234mm |
| Width: | 156mm |
| Spine width: | 49mm |
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