Publisher's Synopsis
Michael E. Stone, PhD, understands that nonprofit strategy is about the journey as much as it is about the destination, and every journey needs a guide. This book is your guide.
Dr. Stone exposes the shortcomings of the traditional approaches to strategy in the nonprofit sector and why this attempt to fit a square peg into a round hold is ineffective, exhausting, and wasteful.
Dr. Stone suggests a new way of thinking about strategy that leads to more disciplined, focused, and purposeful actions. Working from the inside-out, a nonprofit is able to tap into its essential characteristics as the basis for a compelling strategic vision. Expressing those qualities and characteristics will lead the nonprofit down the path toward greater relevance, impact, and sustainability.
This new approach helps create a culture of strategy within any nonprofit by guiding you through the three key processes that support strategy: alignment, implementation, and evaluation.
By reframing strategy as presented in this book, you can help ensure your nonprofit continues its good work-but in a smarter, more fulfilling, and successful way!
