Publisher's Synopsis
The activebook, derived from Keown/Martin/Petty/Scott's Foundations of Finance text, marries print content with dynamic online resources to help bring the concepts to life. Traditional textbooks can't match the activebook's integrated learning experience. Students receive a paperback text with a pin-code giving them full access to the entire textbook online and all its' interactive resources. The new 2.0 version gives users the power to personalize their experience and monitor their results. Why just read when you can interact?
