Publisher's Synopsis
"This book examines the treatment of fidelity rebates as one of the most controversial topics in EU competition law. The controversy arise from the lack of clarity as to how to distinguish between rebates that constitute a legitimate business practice and those that might have anticompetitive effects, as the same type of rebates could be pro-competitive or anticompetitive depending on their effects on competition. This book clarifies the appropriate treatment of fidelity rebates under EU competition law by offering original insights on the way in which abusive rebates should be identified, taking into account the wealth of EU case law in this area, the economics' literature and the perspective of US antitrust law. The critical discussion on the case law is centred on the idea as to whether the 'as efficient competitor' (AEC) test is an important part of the assessment of fidelity rebates and in which circumstances it could be used as on
