Publisher's Synopsis
Find out how to join the world′s largest social network to build relationships and grow your business Whether connecting with friends or promoting a business, Facebook is the place to be. After all, there are so many members that if Facebook were a country, it would be the third largest. But how do you begin? This all–in–one book will help you get the most out of Facebook personally and professionally and gain tips and tricks along the way. Get personal — find out how to set up your personal Timeline and then start sharing your posts, videos, and photos Make the time — put your best foot forward and learn how to build your Timeline Enter the social media world — connect Facebook with other social media accounts, including LinkedIn, Twitter, Google+, Pinterest, and more Build a following — create a Fan Page Timeline for your business, use Facebook check–ins, and promote your Facebook Check–in Deal to grow your customer base Market your business — implement social marketing campaigns, Facebook advertising, and offline networking to get found and Liked Bring on the apps — discover what apps can do for your Fan Page Timeline and then start building your own to provide an exciting Facebook experience Open the book and find: Basic steps for setting up your account Privacy settings you need to know about Hints for finding your voice on Facebook Ways to integrate Facebook with all your marketing efforts Tips for creating your Fan Page Timeline and getting Liked How to drive more traffic and track your Fan Page Timeline stats A tour of the Facebook API and apps 6 books in 1 Creating a Personal Timeline Connecting with Others Connecting Facebook and Other Social Media Building a Facebook Fan Page Marketing Your Business on Facebook Developing Facebook Apps
