1st pbk Edition, newly rev
Paperback (13 Jun 2001)
Includes delivery to the United States
10+ copies available online - Usually dispatched within 7 days
190 million female consumers . . . $4.4 trillion in buying power . . . one book--the national bestseller now in paperback and newly revised--that tells you how to reach them.She knows business. She knows women. And she definitely knows better than anyone on Madison Avenue how to bring them together. Faith Popcorn, America's leading trend forecaster, shows that no one can succeed in business or successfully start one without understanding how to market to women.
Little, Brown is the literary hardback imprint that feeds into our Abacus paperback list. We publish across a wide range of areas, including fiction, history, memoir, science and travel, but within this diverse list the vast majority of books have in common a strong narrative and a distinctive voice.
| ISBN: | 9780786884414 |
| Publisher: | Little, Brown |
| Imprint: | Hachette Books |
| Pub date: | 13 Jun 2001 |
| Edition: | 1st pbk Edition, newly rev |
| Language: | English |
| Number of pages: | 272 |
| Weight: | 406g |
| Height: | 140mm |
| Width: | 215mm |
| Spine width: | 27mm |
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