Publisher's Synopsis
In this book I walk you through event planning and management fundamentals, and then explain how you can get significant growth in attendance.
Discover how to:
Identify a niche and establish yourself within the industry
Build a loyal customer base for large and small events
Implement targeted strategies for planning commercial, political, civic, social events, and more
Promote your business, events, and yourself with Pinterest, Instagram, and other social and online marketing tools
Develop proposals, vendor agreements, contracts, and manage day-to-day operations and costs
Keep within budget using money-saving tips and industry-tested ideas
By the end of this book you will understand the best ways to make money from your events, and how to grow attendance.
This guide will show how to plan, design, and execute events of any size. Additionally, the designer will be armed with a strong knowledge of common mistakes, tips and tricks, and industry standards that will build and train a production team prepared for just about anything....
