Publisher's Synopsis
Do you want less frustrating emails at work?
Would you like replies that actually answer your questions?
How about getting your team to send shorter, clearer messages?
If you answered yes to any of these questions this book is for you (and your team!)
Effective Emails is a straightforward guide to removing the pain from writing and receiving emails at work. It is the communication skills class we should all have been taught at school but weren't.
NOTE: This is NOT a book about sales & marketing email. You will not learn anything about sending cold emails, writing sales copy, or selling or any kind. This book is focused on how to communicate effectively with colleagues, clients, and the people you work with day to day.
This book shows you the formula for a clear, concise business emails. You'll learn how to:
Improve the chances of someone reading your email.
Get your point across quickly.
Get faster, clearer, and more complete replies.
Avoid the frustration of group and chain emails.
And more...
In each chapter Chris Fenning (multi-award-winning author of The First Minute) shares techniques and step-by-step methods developed in his own career, combined with advice from other communication experts. Each page turns vague advice of "write shorter messages" into simple frameworks you can apply to every email you send at work.
Examples are given throughout the book along with a case study that shows how to turn a long, unstructured email into something clear and easy to understand.
Have you ever thought these things?
"Did they read my message? Why haven't they replied yet?"
"Why did they only answer one question when I obviously sent them three?"
"Urgh I hate email chains sooooo much!"
"They copied my boss! What did I do to deserve that?"
If you've ever thought these things, this book is for you.
If yes, then this book is for you. Inside you will find the exact steps you can take to never thinking those things again.
When you use the secrets in this book, your employer, colleagues, and team mates will pay attention to what you write. And who knows, they may even thank you for it!
FAQ
Question: Is this just another book telling me what I should or should not write as a greeting?
Answer: Definitely not. This book is about effective business communication via email, the word you use to greet someone is one of the least important things when it comes to conveying your message clearly. In this book there is perhaps one page about greetings. The rest is about how to create and structure meaningful messages.
Question: Will this book help me write sales and marketing messages?
Answer: No it will not. There is no sales or marketing methods in this book. The focus of Effective Emails is to give people tools to help them communicate better with their team mates, colleagues, managers, clients, and other people they interact with in the normal course of their work. Sales teams will benefit from this book when communicating with other teams inside their company, but not when selling to customers.
