Publisher's Synopsis
Whether in your personal or professional life, interactions with others can form a basis for success. To build strong relationships, it is important to be an effective communicator. Communication can include verbal skills such as speech and nonverbal cues like posture and facial expression.
This book trains you to become a better speaker by taking a three-part approach: 1. THE FOUNDATIONS - we begin by discussing the theory and psychology behind communication strategies to understand why it's important to do what we advise you to do. For example, repetition is a practice that many believe adds little value beyond redundancy, but learning about habits in attention span highlights why it is necessary. 2. THE STRATEGY - after learning about why it matters, it's time to apply the theories to actionable strategies you can take advantage of immediately. Strategies are examined categorically: verbal, non-verbal, structural, and visual aid. Each one takes a unique approach, and combining all of the strategies will improve the effectiveness of your communication. 3. THE EXECUTION - finally, we put the ideas and strategies together through practice. We offer you guides to help you plan your next presentation and practices throughout the book, nudging those actions into habits to transform you into a professional communicator.
