Publisher's Synopsis
Comprehensive coverage of the issues, methods, and art of valuing and pricing early–stage technologies To develop or not to develop; to license or not to license; what price will be a true reflection of the product′s value from both the buyer′s and seller′s point of view? These questions are crucial to companies dependent on intellectual property–particularly technology companies, universities, and biotech companies. The risks associated with early–stage technology are high, and decisions must often be made years before any potential product will reach the market. In Early–Stage Technologies: Valuation and Pricing, Richard Razgaitis presents TR–R–A–DE(TM), a comprehensive approach to determining the future of new technologies based on technology rights, risk assignment, the art of deal–making, and deal economics. He considers the key components involved in a licensing transaction, offers a detailed presentation of six valuation methods for intellectual property, examines risk in both quantitative and qualitative terms, and explores the negotiation strategy and structuring of agreements that are the keys to the art of technology rights deal–making. Early–Stage Technologies is an indispensable tool for anyone involved in the development, valuation, and licensing of intellectual property, the most valuable resource and driving force of the information age.
