E-Shock

E-Shock The Electronic Shopping Revolution : Strategies for Retailers and Manufacturers - Macmillan Business

Hardback (06 Nov 1998)

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Publisher's Synopsis

The author examines for the first time the impact of electronic shopping on the major retailers and manufacturers of today. The book describes the strategic options available and how they can be best pursued and made successful by companies.

About the Publisher

Macmillan

Macmillan

Macmillan is the hardback imprint of Pan Macmillan and publishes major British and international fiction authors as well as serious history, biography & memoir, politics, sport and current affairs. It also publishes a wide variety of annuals and series.

Book information

ISBN: 9780333730157
Publisher: Macmillan
Imprint: Macmillan
Pub date:
DEWEY: 658.054678
DEWEY edition: 21
Number of pages: 279
Weight: 596g
Height: 240mm
Width: 159mm

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