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E-Commerce

E-Commerce Business, Technology, Society

5th Edition, International Edition

Paperback (02 Dec 2008)

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Publisher's Synopsis

For the undergraduate and graduate e-commerce course in any business discipline.

This comprehensive, market-leading text emphasizes the three major driving forces behind e-commerce to provide a coherent conceptual framework for understanding the field: technology change, business development, and social issues.

Book information

ISBN: 9780135027141
Publisher: Pearson Education
Imprint: Pearson
Pub date:
Edition: 5th Edition, International Edition
DEWEY: 658.872
DEWEY edition: 22
Language: English
Number of pages: 904
Weight: 1608g
Height: 254mm
Width: 204mm
Spine width: 31mm