"John, Paul, George, and Ringo remain the world's favorite thing. Yet every theory ever devised to explain why has failed. It wasn't their timing. It wasn't drugs. It wasn't that they were the voice of a generation. The vast majority of Beatles fans today weren't born when the records came out-- yet the allure of the music keeps on growing, nearly fifty years after the band split. The world keeps dreaming the Beatles, long after the Beatles themselves figured the dream was over. Our Beatles have outlasted theirs."--.