Does Your Brand Care

Does Your Brand Care Building a Better World. The C A R E-Principles - Lannoo Publishers

Paperback (24 Mar 2021)

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Publisher's Synopsis

We live in turbulent times. In the future companies will have to take responsibility and try to provide a solution to social problems. The C A R E principles are precisely designed to help companies to stay relevant and moreover prepare for the increasingly demanding customer. This book inspires with numerous cases from all sectors, all over the world. From start-ups to multinationals. It shows that everyone, including companies, can show what they really care about.

About the Publisher

Lannoo

Lannoo

The Lannoo Publishing Group wants to be a leading, creative and flexible knowledge enterprise pursuing both cultural and economic value. This pursuit for cultural surplus value is rooted in the mindset of the founder of Lannoo Publishing and his interest for cultural life. Our enterprise has always been loyal to this vision and has thus acquired its unique profile in the market. The economic surplus value is necessary for serving the needs of our clients, employees, share holders and the community which we are part of, in an enduring way.

Book information

ISBN: 9789401475037
Publisher: Lannoo Publishers
Imprint: Lannoo
Pub date:
Language: English
Number of pages: 200
Weight: 398g
Height: 169mm
Width: 240mm
Spine width: 13mm