Publisher's Synopsis
If the logo is the face of a company, its stationery might be its makeup. The right choice of a suitable colour, typography or dimensions to speak for the brand enhances its essential values, philosophy and concept. "Designing Your Identity" brings together utterly fresh and creative stationery materials produced by designers from all over the world. The projects featured range from business cards and letterheads to CD packaging, memoranda and notepads. This book shows that a successful corporate identity depends on the details and it will undoubtedly help entrepreneurs to make a statement when starting a new business venture in a highly competitive environment.
