Paperback (16 Oct 2001)
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In common with all McGraw-Hill's Briefcase Books, Customer Relationship Management is a practical, advice-filled guide. It shows how to manage both short and long-term relationships and details the benefits of knowing your customers.
| ISBN: | 9780071379540 |
| Publisher: | McGraw-Hill Education |
| Imprint: | McGraw Hill |
| Pub date: | 16 Oct 2001 |
| DEWEY: | 658.812 |
| DEWEY edition: | 21 |
| Language: | English |
| Number of pages: | 164 |
| Weight: | 274g |
| Height: | 228mm |
| Width: | 151mm |
| Spine width: | 14mm |
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